Eight Japanese automobile manufacturers suffered historic falls in their output, exports and sales in the first half of this year, following the global economic crisis.
In June, however, the performance of the car makers varied widely depending on whether they had best-selling eco-friendly vehicles on offer.
Toyota Motor Corp. and Honda Motor Co. have overcome their slump to an extent as their hybrid cars sold well due to government’s tax breaks and subsidies for the purchase of eco-friendly cars. In sharp contrast, Suzuki Motor Corp. and Fuji Heavy Industries Ltd. continued to suffer declines in June.
Automakers’ strategy for eco-friendly vehicles is likely to emerge as a decisive factor for their business performances in the entire business year ending in March 2010.
Eight major auto manufacturers made a combined 3,223,085 cars for the domestic market from January to June, down 44.2 percent from a year earlier. This is the first time since 1990 that the [...]